I came across an article in the Mansfield News Journal the other day talking about the second running boom spreading across America. The first boom came in 1972 when Frank Shorter won the Olympic Marathon. About the same time period as the Frisbee boom and the not-showering boom. I’m glad that the running boom has been the only boom to stick around. So why would there be another boom if Americans’ interest in running hasn’t changed? The economy. As people begin to lose their wealth they have begun to get back to the basics and appreciate the simpler things in life again, like running. I’m actually going to take it one step further and say the next real boom is going to be trail running. You heard it here first. It’s going to be like the running boom of the 70s but now because our society has more of an emphasis on nature, the environment, and getting away from the concrete jungles, trail running is going to be the spark of the next running boom. Trail Running is the heat, but is also a cool way to escape the heat of global warming. Help start the fire and participate in National Trail Running Day! The heat is…on.
At any rate, whether it is trail running or road running, Americans are finding their love for running again. Finally people are doing something with their Saturday mornings other than playing endless bocce ball tournaments. So lame. So why does a bad economy make for a good running economy? Because running is cheap. The biggest cost is running shoes and even those you can get really cheap on SeriousRunning.com. The only other cost is race entries but you don’t have to participate in races to make running your hobby. Running is universal, anyone can do it, even two year olds can do it!
Although the economy is the biggest factor to this new running boom, I think our realization that obesity is becoming a large problem, even in our children, has made running more popular as well. People are realizing that even though any size is beautiful, not every size is healthy. Our society is deeply rooted in eating unhealthy. It tastes good and is easy to do. Even the Girl Scouts peddle delicious cookies ever year. What are we suppose to do? Not eat them? Of course not. The solution; go running and exercise while continuing to enjoy delicious treats.
So jump on the bandwagon and go running! Wait, how can you run while on a bandwagon?