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Posts Tagged ‘headphones’

New Balance Headphones

Wednesday, August 25th, 2010

new-balance-headphones-for-runnersNew Balance has announced they are teaming up with iHome to launch a sport/fitness headphones for runners and endurance athletes.  I personally never wear headphones when I go running, especially when trail running.  How can you connect with nature if you can’t hear it?

At any rate, from the SportsOneSource.com article, “New Balance is dedicated to offering innovative products to help athletes of all abilities perform at their best,” says John Cullen, general manager for licensing at New Balance. “iHome’s experience and expertise in the audio solutions industry will allow us to offer a range of innovative sport headphones to complement our existing line of performance footwear, apparel and accessories.”

“Listening to the right type of music while running, training or competing in an endurance-style event can have a very positive effect on performance,” said Evan Stein, vice president of marketing for iHome. “Merging iHome’s ability to create compelling audio devices with New Balance’s expertise in the world of athletic products is sure to be a winning combination, and we hope many athletes will soon be beating their personal bests with the release of our New Balance Sport Headphones this holiday season.”

The New Balance 439 headphones have removable ear-hooks and detachable cables of varying length and will retail for $34.99.  The New Balance 447 will be foldable and sit on your ears but also feature the interchangeable cables along with an in-line player remote for iPhones and iPods; it will retail for $34.99.  Lastly, the New Balance 467 will be behind the neck headphones (neckphones?) with interchangeable cable links and sell for $24.99.

We’ll have to wait and see how well a shoe company like New Balance can manufacture and market headphones for runners with their partner iHome.  Maybe we’ll start seeing more of these partnerships in the future.  I however think New Balance should stick to its core competency; making those laidback grey sneakers that everyone used to like so much….

USA Track and Field now to Allow Listening Devices

Thursday, January 8th, 2009

As mentioned in a previous blog, listening to music while running can prove to be very beneficial for setting a pace and diverting negative thoughts in a runner’s mind. Recently, the USA Track Field has amended Rule 144.3, which will enable race directors to choose to allow the use of headphones by runners in non-championship races. The rule set forth reads, “The following shall be considered assistance and therefore not allowed:

“(f) The visible possession or use by athletes of video, audio, or communications devices in the competition area. The Games Committee for an LDR event may allow the use of portable listening devices not capable of receiving communication; however, those competing in Championships for awards, medals, or prize money may not use such devices.”

Previously headphones had been banned from all USATF events, but the enforcement of this rule was often in the hands of race directors, with some enforcing the ban, some simply urging runners not to use headphones and others not enforcing it. This rule gives the race directors authority to do what a lot of them were already doing.

Personally I think music does give an advantage to runners; however, if you make this advantage available to every participant, I do not see at as an issue. Opponents of allowing headphones cry that it is too dangerous for the runners to not be able to hear. I personally think the opponents are made mostly of runners who do not choose to use headphones when they run and do not want to allow a competitive edge to the other runners. I don’t listen to music when I run. Stop complaining and just run faster.